Where most people start
Some people start with a family history, a genetic result or changes they’ve noticed. Others are already taking action and want a more joined-up approach.
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“Dementia runs in my family. What can I do now?”
You want to understand the evidence and begin taking informed action.
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“What does APOE4 mean for me?”
You want to understand the result and use it to guide your priorities.
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“I don’t feel quite as sharp as I used to.”
You’ve noticed changes in memory, focus or word-finding and want help navigating the next steps.*
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“I’m already doing a lot. Where do I go from here?”
You want to review what you’re doing, identify any gaps and make your approach more joined up.
*Cognevity complements care from your GP or specialist and does not replace it. Please discuss new or concerning changes in memory or thinking with your GP.
Why midlife onwards
Cognitive health is shaped over decades.
Most of us want the same thing: to think clearly and stay capable and independent for life, now and in the years ahead.
Family history and APOE4 can increase risk, but they don’t determine your future.1 In the US POINTER trial, adults at increased risk of cognitive decline improved their cognition by changing several areas of their lifestyle together. Those with structured support improved most, and the benefit held for APOE4 carriers.2
References
1Belloy ME, et al. JAMA Neurology. 2023. Read on PubMed
2Baker LD, et al. JAMA. 2025. Read on PubMed
Research findings describe results from published studies, not Cognevity clients. Individual results vary.
How it works
Start where you are.
The evidence is growing, and there’s no shortage of information. The hard part is working out which parts matter for you, then turning them into changes that fit a typical week. That’s what I help you do, with structured support, so you can be proactive about your future without it taking over your life. You don’t need to do it alone.
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1
Get clarity
We review your goals, health history and lifestyle, so you know what applies to you and where to focus first.
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2
Take action
We set clear priorities and build them into routines that fit your week.
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3
Keep going
We track your progress, keep what’s working and adjust what isn’t, with support between sessions.
Meet Rachel
Why I founded Cognevity
I started looking for answers when I noticed changes in my own memory and thinking. Alzheimer’s runs in my family, and I later learnt I carry one copy of APOE4.
The research made it clear that genes are only one part of the picture. They’re a risk we can’t change, but we can influence other factors around them. Over the years, I changed how I eat, how I sleep, my environment and more.
In my 50s, I feel sharper than I did back then.
I founded Cognevity to help others on this path.
Rachel PuncheonBScFMCHC
About RachelWays to work with Cognevity
A place to start.Ways to keep going.
Start here
Navigation Session
One focused session, built around your questions. We review what you already know and do, then work through what matters most to you: lifestyle priorities, testing options or the right practitioners.
You leave with clear next steps and a written summary.
60 minutes$195Online
Book your Navigation SessionOne-to-one coaching
Cognevity Alongside
Five one-to-one sessions to move from information to clear priorities and practical action, with support to adapt and keep going.
Five sessions ·$1,250 or 2 × $625 ·Online across Australia
Explore Cognevity AlongsideSmall group
APOE4 Together
Six calm, guided small-group sessions over eight weeks. Choose a few worthwhile steps and take them with others on the same path.
Up to eight people ·$595 founding price ·Online across Australia ·Coming soon
Register interestYour next step
Join the dots.
You don’t have to work it out alone.
Health professional? Refer a client for coaching
